The marketing menu

How millennials generations expect to connect

By Franco Breciano
20 May, 2023

5 min read

Millennials are one of the most misunderstood generations. And with their tech savviness, preference for brevity, and arsenal of millennial terminology (see previous “spill the […]

WhatsApp For Business

RAY integrates to WhatsApp for Business, ¿how does it work?

By Franco Breciano
20 May, 2023

2 min read

At RAY we add WhatsApp to our tools so that anyone who has configured alerts receives one at the exact moment in which a customer […]

Digital marketing strategies

Email or SMS campaigns: how to create them

By Franco Breciano
20 May, 2023

2 min read

After customer signup through Wifi captive portals, QR Codes or simply by adding them to our CRM, RAY can send Marketing Campaigns to all of […]

Surveys

What are in-store visitor surveys for?

By Franco Breciano
20 May, 2023

2 min read

Knowing your customers is the key to the success of your business. Knowing your tastes, interests and satisfactions, your opinions and comments, you will be […]

Google Business Profile

How to get more customers with Google My Business?

By Franco Breciano
20 May, 2023

4 min read

Since Google is perhaps the most visible review platform, having a profile on Google My Business will give you many benefits such as: positive customer […]

Online Reputation Online Reviews

3 ways reviews can helps your business

By Franco Breciano
20 May, 2023

2 min read

In recent years, reviews on Google have become an extremely important factor for store owners. They improve their online reputation and, therefore, increase their sales. […]

Digital marketing strategies Online Reputation

TripAdvisor for restaurants: the importance of being listed

By Franco Breciano
20 May, 2023

4 min read

It’s highly probable that at some time in your life you have used the TripAdvisor website to see information about travel, hotels, restaurants and tourism […]

Google Maps Online Reputation

Optimize the online reputation of your Hotel and get more clients

By Franco Breciano
20 May, 2023

3 min read

We have all googled, at times, hotels for our vacations. We take into account if it is nice, large, comfortable, with a good location and […]

Online Reviews Product news

What’s new: RAY enables review edits

By Franco Breciano
20 May, 2023

3 min read

Now you can edit responses to online reviews that have left your business! The new functionality of RAY allows you to edit the answers so […]

Google Maps

Apple Maps: How do I register my business?

By Franco Breciano
20 May, 2023

2 min read

Just as Android users use Google Maps a lot to find specific places, addresses or sites, Apple users do the same, but also using Apple […]

Customer Experience

Customer feedback: the key ingredient for profitable restaurants

By Franco Breciano
20 May, 2023

3 min read

Attracting new customers to your restaurant is a difficult task, but keeping them and getting them to return is equally or more important and requires […]

Google Google Maps

How to benefit from Google Maps “Near Me” growth searches

By Franco Breciano
20 May, 2023

3 min read

Due to the pandemic generated by COVID-19, quarantine has been taken as the main preventive measure. All people have been advised to do their shopping […]

Online Reputation

How to set up auto-replies for Google reviews

By Franco Breciano
20 May, 2023

How to set up automatic review responses

4 min read

Reviews are super important for the online reputation of a business; are very important for the online reputation of a business; generating automatic responses to […]

Online Reputation

Online reputation: how it helps businesses in Google rank

By Franco Breciano
20 May, 2023

The online reputation of your store / chain increases thanks to different actions that are aimed at improving the positioning of a website in the […]

Digital marketing strategies

Restaurant strategies to attract customers on special dates

By Franco Breciano
20 May, 2023

3 min read

The Restaurant industry has several difficulties that few can overcome. The main obstacle is attracting, retaining and building customer loyalty. That is why it is […]