Learn all about digital marketing strategies for local businesses with our category of articles. From SEO to PPC, we’ve got you covered.
Social networks are currently an essential part of our daily lives, allowing people to connect, interact, share and exchange information. They have become little by […]
Companies are constantly searching for new strategies to increase their profitability. It is widely known that, to achieve this goal, the key is to improve […]
If Facebook were a country, it would now be the largest one in the world. Because of its sheer enormity, businesses have always flocked to the […]
The nice thing about marketing is that you don’t need an extensive degree to find a solution that works for your business. Every company is […]
It should be no secret that user-generated content is a valuable resource to both marketing and sales teams alike. Unfortunately, it is oftentimes underutilized or […]
If a picture is worth a thousand words, a GIF speaks volumes. GIFs are now integral to how we interact online. New updates to messaging […]
Facebook Messenger has become an important tool for businesses that use Facebook’s social network. It allows you to communicate with your customers in a range of […]
Would you like to put your organization on social media? If so, you’re about to connect with potentially thousands, or even millions, of possible customers. […]
No two customers are alike—everyone has a different set of preferences, wants, or needs that can quickly change based on the customer’s situation or even […]
Waze (pronounced ways) is the world’s largest community-based traffic and navigation app, and second largest navigation app. But there’s a good chance you’ve never even heard of […]
It’s no secret that the majority of consumers (87% to be exact) are doing a vast majority of their pre-purchase research online. But, according to […]
Millennials are one of the most misunderstood generations. And with their tech savviness, preference for brevity, and arsenal of millennial terminology (see previous “spill the […]
After customer signup through Wifi captive portals, QR Codes or simply by adding them to our CRM, RAY can send Marketing Campaigns to all of […]
It’s highly probable that at some time in your life you have used the TripAdvisor website to see information about travel, hotels, restaurants and tourism […]
The Restaurant industry has several difficulties that few can overcome. The main obstacle is attracting, retaining and building customer loyalty. That is why it is […]
