Google Maps - The marketing menu

How to use free local Listings to get your store found online

By Ian Mackern
25 June, 2025

A free Google Business Profile helps small businesses get found online and attract local customers.

2 min read

Free local listings can drive foot traffic and real-world sales for small stores. Discover how to use platforms like Google Maps and Yelp to boost visibility—then manage everything easily with RAY.

Customer Experience Google Maps Local Business Marketing Loyalty

Why a simple loyalty card can keep your customers coming back

By Ian Mackern
25 June, 2025

2 min read

Loyalty cards are a low-cost, high-impact way for small businesses to build lasting customer relationships. Learn how RAY helps make loyalty simple and powerful.

Customer Experience Google Business Profile Google Maps

The power of seasonal decor

By Ian Mackern
24 June, 2025

A cozy restaurant setup with sparkling Christmas lights and a holiday table setting, perfect for attracting guests during the festive season.

2 min read

Discover how festive decor—like this warmly lit holiday table—can transform your restaurant, boost foot traffic, and create lasting memories for guests.

Google Maps

Affordable Local SEO: DIY Tools for SMBs [2024]

By Franco Breciano
14 November, 2024

A woman looking for Affordable Local SEO

5 min read

Local SEO is essential for small businesses looking to attract customers in their area. However, many businesses shy away from SEO due to the costs […]

Digital marketing strategies Google Maps

7 Best AI Tools for Small Businesses in 2024: Boost Efficiency and Growth

By Franco Breciano
11 July, 2024

5 min read

In today’s fast-paced business world, small business owners are constantly looking for ways to stay competitive and efficient. At RAY, we’ve had the privilege of […]

Google Maps

Mastering Local SEO for Franchises: The Definitive Guide for your Business

By Franco Breciano
4 July, 2024

6 min read

As a franchise owner, operator or part of the marketing staff, you’re well aware of the unique challenges of managing multiple locations under a single […]

Google Maps

5 Best SEO Tools for Small Businesses in 2024: Boost Your Online Presence

By Franco Breciano
2 July, 2024

6 min read

In today’s digital landscape, having a strong online presence is really a must for small businesses. That being said, we know that a lot of […]

Google Maps

What Are Local Citations?

By Franco Breciano
26 December, 2023

16 min read

The development and maintenance of local citations, frequently utilizing a local citation service, is a crucial component of an effective local SEO plan. As a […]

Google Maps

Top Free USA Business Directories

By Franco Breciano
22 December, 2023

2 min read

Enhancing your digital presence through the top free USA Business Directories, also known as citation building, is a crucial component of your online marketing plan. […]

Featured Google Maps

Local Search Ranking Factors 2023

By Franco Breciano
29 November, 2023

18 min read

1. What are Google’s Ranking factors? The 2023 study identified 149 potential elements that experts in local search believe may influence how Google ranks businesses […]

Google Maps

Apple Maps: add your company quick and easy

By Simón González
2 October, 2023

5 min read

Apple Maps has over 200 million users and can help more potential customers find your business. In this article learn how to add, claim and optimize […]

Google Maps

Complete Guide to Google Search Console 2023

By Simón González
2 October, 2023

9 min read

Google Search Console provides the data needed to monitor your website’s performance and improve search rankings. This makes it indispensable for online businesses and entrepreneurs […]

Google Maps

Factors that improve local SEO ranking for stores [2024]

By Simón González
2 October, 2023

9 min read

In order to maximize profitability, most local businesses must learn to compete in Google’s organic and local search results. This need has led to the […]

Featured Google Maps

Complete guide to Local SEO [2024]

By Simón González
2 October, 2023

8 min read

Local SEO is a powerful force for small businesses: nearly half of all Google searches have a local focus. If your business isn’t optimized for […]

Google Business Profile Google Maps Online Reviews

Gym ‘Near Me’: how to rank high on Google

By Simón González
29 September, 2023

7 min read

In today’s digital age, where searching for information and services is primarily done through mobile devices and computers, getting your gym to stand out in […]

Google Business Profile Google Maps Online Reviews

Restaurant ‘Near Me’: rank high on Google

By Simón González
29 September, 2023

Waitress wears food at work in the restaurant

7 min read

In today’s digital age, where searching for information and services is primarily done through mobile devices and computers, getting your restaurant to stand out in […]

Category: Google Maps

How to use free local Listings to get your store found online

Why a simple loyalty card can keep your customers coming back

The power of seasonal decor

Affordable Local SEO: DIY Tools for SMBs [2024]

7 Best AI Tools for Small Businesses in 2024: Boost Efficiency and Growth

Mastering Local SEO for Franchises: The Definitive Guide for your Business

5 Best SEO Tools for Small Businesses in 2024: Boost Your Online Presence

What Are Local Citations?

Top Free USA Business Directories

Local Search Ranking Factors 2023

Apple Maps: add your company quick and easy

Complete Guide to Google Search Console 2023

Factors that improve local SEO ranking for stores [2024]

Complete guide to Local SEO [2024]

Gym ‘Near Me’: how to rank high on Google

Restaurant ‘Near Me’: rank high on Google

You May Also Like:

How to use free local Listings to get your store found online

How to Use In-Store Promotions to Drive Same-Day Sales

Why a simple loyalty card can keep your customers coming back

The Quick Guide to Collecting Customer Reviews Right at the Counter

The power of seasonal decor

Why a friendly store layout boosts customer spending

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